MAKE YOURSELF THE INDUSTRY LEADER ON A SHOESTRING
The session will be held:May 29 Karen Sprague Cultural Arts Center American International College
MAKE YOURSELF THE INDUSTRY LEADER ON A SHOESTRINGJim Ross, President, Concourse Communications, LLC
Concourse Communications is the 2001 BUSINESSWEST company of the year. In a relatively short time, Concourse has
succeeded in making itself the industry leader in placing wireless technology in large-scale public facilities like
airports and subway systems in addition to engineering cell towers.
How does a small company in Springfield become a national industry leader? How does it get recognized by THE WALL STREET
JOURNAL and the trade press as the field leader without spending millions on PR and advertising?
Jim Ross, the person in charge of making Concourse’s image happen, will explain how they have been able to make it to
national prominence on a shoestring. He’ll show Forum participants the strategy and execution steps needed to turn a
local company into a national industry leader.
minute pitch
Automated Holographic Systems, LLC
The business plan presentation at the May session of the Western Massachusetts Venture Forum is Automated Holographic Systems, LLC. Founded in 1999 in Westfield, Massachusetts, this company has used a trade secret replication technology developed by its founders to produce a large size production tools for security and packaging hologram manufacturers. It’s current product has allowed the company to establish relationships of most of the major companies in the industry.
This company is now seeking money to expand its capabilities to include the in-house creation of original holograms while providing a secure mastering and replication solution to the optical technology industry.
The company is only one of three independent companies world-wide which currently provide hologram replication services. There are only seven companies which offer the ability to master holograms. The company anticipates that by creating a mastering lab and implementing its concepts for improved tooling, it will be positioned to integrate forward into the production of proprietary, high value products including innovative security holograms and other products. The company is looking for an investment of $7 million to implement its plan.
8:20 Panel discussion and audience questions
Panel will include:Terry Mollner Glenn Hanson, Angel Investor
There is an admission charge of $5 for members and $10 for
non-members.
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